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SRAM Support

An Unprecedented opportunity!

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The Copper Harbor Trails Club is excited to announce that we have partnered with industry heavyweight SRAM to help accelerate trail development in Copper Harbor! This $500,000/year commitment over five years (that's $2.5 MILLION) will see SRAM support a wide variety of new trails in our system, from thrilling downhill runs to scenic cross-country cruisers. We are excited for what the future holds and hope you will join us in making the dream a reality!

A Year in the making

The SRAM logoEfforts to secure the $2.5 million deal with SRAM have been in the works for quite some time. Aaron Rogers (of Rock Solid fame, not the Packers QB), CHTC President Adam Yeoman, and others were all pivotal in putting together a plan that would work for both parties. We almost landed the deal before our 2022 season but had to take a quick breather while The Nature Conservancy's land acquisition process in Keweenaw County played out (fortunately in the community's favor!).

In the meantime, SRAM opted to support a limited number of projects we had in the hopper this past season at a lower level. To get there, we leveraged existing funding to match SRAM's $80,000+ commitment. If you were a member of CHTC or chipped in a few bucks in 2022, congrats! Your donation was doubled and as a result, we were able to complete the overlook trail Weathertop, started work on a new downhill option near Flo'Rion, built a new bridge at the East Bluff Bike Park entrance, and the beginnings of a new climbing trail extending from Bluejay Picnic. Not a bad start!

All of that is on top of our existing projects to rebuild Overflow, Flying Squirrel, and Daisy Dukes. Consider that a taste of what is to come!

We Need Your help

A group of men pose on the Highlands overlookCan we raise $500k before next season? We already have the perfect opportunity to get a leg up: the Portage Health Foundation's Giving Tuesday match program is now live! Not only will SRAM match your donation, the Portage Health Foundation will too! That means your $100 donation could net us up to $300 towards trail development in 2023. Rock on!

What's the catch? There is no catch. Portage Health Foundation will even cover credit card fees on your donation (that's a few extra % right there!). Your donation is tax-deductible and must be made by November 29, 2022 to qualify for the PHF matchGive today!


In order for your donation to be matched the maximum amount, you must follow these simple steps.

The Portage Health Foundation logo

  1. Visit the Portage Health Foundation's Giving Tuesday page
  2. Head to the giving portal and select the Copper Harbor Trails Club from the drop down
  3. Complete the payment form and submit
  4. That's it! You may also send checks made directly to the Portage Health Foundation at 400 Quincy St, Hancock MI 49930. Make sure to include Copper Harbor Trails Club on your check, and send it before November 29, 2022.
  5. PHF will send us a list of donors as well as the amount raised (plus their match!).  SRAM will match this final amount for the grand total.

What's In Store

We have 10+ miles of trail proposals submitted to the Michigan DNR to hopefully construct several more lengthy XC routes (including even more scenic miles for Highlands), a couple of Enduro trails, and an easy loop on existing public land. Several more miles of the Keweenaw Point Trail could be up next after the first few miles are finally built in 2023. And let's not forget about the East Bluff Bike Park, which still has room for another trail or two (or three?).

That's plenty to get us through the next couple of years, and once the planning process is complete for everything The Nature Conservancy helped protect, we anticipate having "a little" more room to grow from there. Trails to Lac La Belle, Eagle Harbor, and elsewhere have been dreamed about for years. Could this finally be our opportunity? There's only one way to find out, and that's to help us match SRAM's $2.5 Million commitment today!

What's In it for you?

A woman raises a fist over her bike as she readies for a dropMore trail, of course! We pride ourselves on always having something new in Copper Harbor to explore. By supporting SRAM's $2.5 million match initiative, you're helping us build more trail faster, using the best trail builders in the business. That means your next visit to Copper Harbor will feature the latest and greatest trails, the coolest new trail building techniques, and the best singletrack views in the Midwest. 

Plus! All donors who give over $50 will receive a complimentary 2023 membership to the Copper Harbor Trails Club! This is your best opportunity to renew as you'll get the biggest bang for your buck. All members get access to great member perks, netting you even more goodies every time you're in the Keweenaw. To make sure your membership is matched to the fullest, make sure you donate through the Giving Tuesday donation portal!

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